Coffee done right

What we do

Great coffee starts with farmers

Cafédirect works directly with farmers, paying fairly and investing in farming that lasts – so coffee, and livelihoods, keep growing for the future.
It’s Coffee Done Right.

We focus on taste

Our long-standing relationships mean farmers give us the best of the crop, so you’ve got good reason to pick our pack off the shelf. Turning an everyday ritual into a better future for coffee.

Coffee range

2025 Progress Report

Holding the line for the future of coffee

Coffee doesn’t grow itself. People grow it.

Our new campaign, “People Grow It” shows why coffee’s future is at risk when the people who grow it can’t earn a decent income.
That’s why we pay prices that reflect what it takes to produce coffee sustainably – with living incomes as our goal by 2030.

Read more about our goal in our Manifesto for the future of coffee.

Manifesto

Direct relationships with our growers